Our Story

EST. 2019

Born from a desire to share his love of sustainable architecture and design, Going Green Media founder, Ben, sought to create a digital platform that not only highlights sustainable projects, but also encourages people of all ages to get involved within their communities.

Starting with only a secondhand camera and a vision, Ben began travelling the world in search of representations of the ideals of sustainable design. From the indoor rainforests of Singapore to Copenhagen's waste-to-energy power plant and beyond, Going Green Media's driving mission is to inspire people online to take action in their own lives.


In a time where news media often focuses on the growing issues of climate change, pollution, deforestation, and more, our primary goal is to amplify the voices, stories, and innovations that offer solutions to these problems, and a peek at a greener future.


Our Mission

We are committed to the preservation and conservation of our planet. We work to film and share projects, innovations, and stories with this goal in mind.
With a focus on green architecture, sustainable design, conscious travel, and plant-based living, we leverage our passion, experiences, and expertise into highlighting the individuals and innovations revolutionising the future of sustainability.




Founder & Creative Director

With a background in studying Architecture at Loughborough University, Ben combined his learned creative design skills with his deep passion for storytelling and videography to found Going Green Media in 2019. Documenting sustainable innovations and projects in countries including Spain, Singapore, the UK, Denmark, Indonesia, France, and many more, Going Green aims to expand its reach and continue visiting other projects around the world in the years to come.


Head of Content & Executive Producer

Born and raised in Florida, Ciara's educational background includes a Bachelor of Science degree in Telecommunication Media & Society, and a Master of Arts certificate in Global Strategic Communication. She has worked in various fields across editorial, entertainment television, and digital media, with past employers including The Tonight Show Starring Jimmy Fallon and Peloton. Her passions for sustainability, plant-based living, videography, and editorial led her to join the Going Green Media team in 2020. 

Image by Omid Armin


At the end of 2020, Going Green Media partnered with the Nick Maughan Foundation to pair its goals and ideas for the future of the business with an organisation that values the environment and other eco-minded initiatives as well.

The Nick Maughan Foundation is an organisation established to further a range of philanthropic initiatives in education, the environment and civic support schemes for disenfranchised communities. The Foundation is a key donor to Tusk, who work to amplify the impact of progressive conservation initiatives across Africa. With a particular focus on climate change, NMF is working on several initiatives to reduce carbon emissions and sequester carbon both in the U.K. and abroad.